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Blackbaud Headed to SXSWi 2011
It’s that time again. South by South West Interactive 2011 is upon us. There are a ton of great activities, networking opportunities and sessions focused on the non-profit space this year – one of which Blackbaud will be moderating. It should be a great conversation between (check out the panelists below) social networking providers and [...]
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What Matters Most to Event Fundraisers?
What was your answer? Is it online tools to help you administer your events and register participants? Is it logistics and course planning for your run, walk, or ride? Is it getting high-profile sponsors to help defray costs and gain exposure? Is it how to engage and inspire your participants to fundraise more effectively? I’m [...]
Scanning for Good: How One Nonprofit Used QR Codes to Raise Awareness
I’ve enjoyed watching the use of QR codes grow recently, particularly in the nonprofit space. For a sector often looking for creative ways to communicate our message, QR codes are a great tool for things like advocacy and scavenger hunts. But they are also great for traditional calls to action! The Pancreatic Cancer Action Network [...]
Advocates Seven Times More Likely to Donate Money to a Cause
Did you know advocates are seven-times more likely to give as compared to non-advocates? If you’re looking for ways to integrate your advocacy and fundraising efforts and discover best practices to optimize advocacy appeals that lead to increased response rates and fundraising, this new white paper, “Connecting Online Advocacy and Fundraising,” co-authored by Blackbaud, M+R [...]
Does a Clean URL Matter for SEO?
The answer is, it depends who you ask. There are two very solid “camps” for this one, and each camp have a way of making you feel fearful by not believing them. One point of definition: a clean URL is one that only contains keywords and is missing any of the traditional calls to the [...]
A Quick Note On Website And Email Testing
Every time you re-skin your website, or send out an email blast, you need to make sure that you take the time to test how content appears to your supporters. This may sound like a really basic step, but it’s amazing how many testing and double checking procedures fly out the door in the midst [...]
9 Essential Elements for Online Success
We wrapped up the “9 Essential Elements for Online Success” webinar series this week and are thrilled at the level of participation we received! By popular demand, here are the presentations for you to review and download: 1. Target and Connect (Email, SEO, and Mobile) Check out the associated blog posts: The Big 3: SEO, Email [...]
Why Your Nonprofit Is Not Ranking on Google
The day or week after a website launch, someone will inevitably notice that they can’t find the site on Google, Yahoo, or Bing. This might seem comical since there are thousands of websites launched each day, but it also shows a underestimation of what is required to be found online. However, this isn’t as funny [...]
Making Your Website Mobile Friendly
There’s been a lot of talk about mobile throughout the last few years, but it seems that many of us still struggle when it comes to creating a website that can be read easily by mobile browsers. If you are looking to create a site that can be easily read by mobile surfers, take a [...]
The Big 3: SEO, Email and Social
Building your online presence can be difficult. It takes patience, diligence, perseverance, some technical know-how and a lot of time. When you take a minute to think about all the hours you’ve put in you begin get an idea of what it’s costing you. With that in mind I’m sure you’d like to make sure you’re focusing your [...]